Project Brief: Sustainable Writer
EcoCult commissioned Macaila Britton as a sustainable writer to create a research-based article. Thie article, currently live on the EcoCult website, is a compiled guide on the best cat and dog beds that are environmentally friendly. As a sustainable writer, responsibilities included research, brand communications, material analysis, writing, editing, SEO article formatting, and collaboration with the editor.

About The Eco-Cult: Project — Pet Bed Guide
EcoCult is a curious, thoughtful, science-based view into the international sustainable fashion industry. EcoCult is an educational platform for consumers and fashion professionals. Here, you’ll find the latest research on what sustainable fashion is and means, plus a curated list of brands that are pushing the industry toward a more ethical future.
Other Skills Used As A Sustainable Writer
Throughout the project, responsibilities included research, brand communications, material analysis, writing, editing, SEO article formatting, and collaboration with the editor.
Macaila’s Backgound In Sustainability To Support The Project
Pulling from educational experience with The University of Cambridge’s Institute For Sustainable Leadership and working within the environmental sector, research was conducted to find and analyze various brands on the market that produce pet beds. Sustainable supply chain analysis, material usage, waste management, and other environmental factors were assessed to select the final contenders seen within the published guide.
Additional experience was pulled from Macaila’s background as a seasoned sustainable blogger and environmental communicator/marketer. Learn more about Macaila, here.
Article Preview: Eco Cult: The Ultimate Guide To Eco-Friendly and Non-Toxic Pet Beds

If you’re a pet owner, you know that our furry friends depend on us to advocate and choose the best options for their health and wellbeing. We’ve already shared human non-toxic and sustainable furniture. Now it’s time for us to help you find the purr-fect item for your cat or dog to safely rest and relax on.
Say goodbye to toxins and hello to ethical and sustainable production. Most of the brands featured have great pet items available to purchase at a variety of price points. (And some offer payment assistance!)